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How to Find New Backlinks My Site Received: Step-by-Step Guide to Track Link Gains


How to Find New Backlinks My Site Received: A Complete DIY Guide for SEO Wins

Introduction: New Backlinks Are SEO Gold—If You Know Where to Find Them

Ever wonder who’s linking to your website after a guest post, viral article, or press mention?

You’ve put in the work—created high-quality content, built connections, maybe even ran a few campaigns. But if you don’t know how to find new backlinks your site received, you’re leaving SEO insights and opportunities on the table.

In this post, I’ll show you exactly how to find backlinks to a page, track new links as they come in, check site backlinks with Google, and even find relevant backlinks from your competitors. Let’s make your backlink tracking effortless—and powerful.

Tool NameBest ForKey FeaturesPricingIdeal For
Google Search ConsoleFree backlink trackingShows top linking sites, links to specific pages, exportable dataFreeBeginners & site owners using Google SEO
AhrefsDeep link analysisTracks new/lost backlinks, anchor text, DR/UR metrics, filtersPaid (from $99/mo)SEO professionals, agencies
UbersuggestAffordable backlink insightsShows new backlinks, competitor links, link types, domain scoreFree (limited) / PaidBloggers, small businesses
Moz Link ExplorerDomain & page-level link checkingNew/lost links, DA, spam score, page-level insightsLimited Free / PaidMarketers, SEOs managing content strategy
Google AlertsMonitoring brand mentionsSends alerts for mentions of your brand or site URLFreeBrand monitoring & link reclamation
Mention.comReal-time alerts & social trackingTracks brand mentions across web + social, email digestsPaid (varies by plan)PR teams, SEO outreach professionals
SE RankingCompetitive link monitoringMonitors backlinks, keyword rankings, detailed site auditsPaidSMBs & in-house SEO teams
Monitor BacklinksVisual backlink reportingEmail alerts for new backlinks, disavow tool, link quality checkerPaidSEO freelancers & solo marketers
Majestic SEOHistorical backlink dataTrust Flow, Citation Flow, backlink profile over timePaidTechnical SEOs, link profile analysts
LinkodyEasy-to-use link managerMonitors new/lost links, DA/Spam Score, daily reportsPaid (from $14.90/mo)SMBs, bloggers, link builders

Why You Should Monitor New Backlinks

Before we get into the “how,” let’s talk about the “why.”

The Benefits of Tracking New Backlinks:

  • Measure SEO campaign success

  • Identify link-worthy content

  • Spot unexpected mentions (like unlinked brand references)

  • Build relationships with sites linking to you

  • Disavow toxic links quickly

Whether you’re building backlinks actively or passively attracting them, knowing who’s linking to your site helps you make smarter, more strategic moves.


How to Find New Backlinks My Site Received (Step-by-Step)

Let’s dive into the practical ways to check backlinks using free and paid tools.

1. Use Google Search Console (Free & Reliable)

If you want to check site backlinks Google-style, this should be your first stop.

How to Do It:

  • Go to Google Search Console

  • Click on your property

  • In the sidebar, click “Links”

  • Under “Top linking sites,” click “More” to see external backlinks

  • Export the list to track changes over time

This method shows you all the links Google knows about—but it may not reflect the most recent ones immediately.


2. Track New Backlinks with Ahrefs (Paid, Powerful)

Ahrefs is the gold standard for backlink analysis, and their “New Backlinks” feature is made for this.

Steps:

  • Login to Ahrefs and enter your domain

  • Go to Backlink profile > New

  • Choose your date range (daily, weekly, monthly)

  • Filter by backlink type (dofollow/nofollow)

You can see the exact URL, anchor text, linking page authority, and even compare trends over time.

📝 Use Case: You published a blog last week and want to track who picked it up—Ahrefs will show you each new backlink your site received in real time.


3. Use Ubersuggest (Free + Freemium Option)

Ubersuggest is an accessible tool for marketers looking for a budget-friendly way to find relevant backlinks and track new ones.

Here’s How:

  • Go to Ubersuggest

  • Enter your domain

  • Click on Backlinks

  • Filter by New or Lost

  • Export to CSV for tracking

While not as robust as Ahrefs, it’s a solid place to start if you want a snapshot of your backlink profile.


4. Moz Link Explorer (Check Domain or Page-Level Backlinks)

Another reliable tool for seeing how to find backlinks to a page specifically is Moz.

Steps:

  • Visit Moz Link Explorer

  • Enter your exact URL

  • View Inbound Links > Filter by Newest

  • Check DA (Domain Authority) and spam score

Great for analyzing individual pages and spotting trends in relevant backlinks from trusted sources.


5. Monitor Brand Mentions with Google Alerts or Mention

Sometimes a site links to you—and you don’t even know it. Setting up brand or domain alerts helps you track unlinked or new backlinks automatically.

How To:

  • Go to Google Alerts

  • Create alerts for:

    • your domain (e.g., example.com)

    • your brand name

    • unique blog titles

  • Use Mention.com for more detailed reports

Bonus: If someone mentions you without linking, you can reach out and ask for a backlink. That’s a quick win.


Table: Best Tools to Track New Backlinks

ToolTypeKey FeaturesCost
Google Search ConsoleFreeOfficial Google data, link insights, exportsFree
AhrefsPaidNew/lost link tracking, anchor text, authority, filtersPaid (from $99/mo)
UbersuggestFreemiumQuick backlink overview, exportable data, competitor spyingFree / Paid
Moz Link ExplorerFreemiumDomain/Page-level analysis, spam scoreLimited Free Use
Google AlertsFreeTracks brand or URL mentions onlineFree
MentionPaidReal-time alerts, social media + backlink monitoringPaid

Pro Tips for Finding Relevant Backlinks from Competitors

Want to see what’s working for others in your niche? Use backlink tools to spy on your competitors and find relevant backlinks you can replicate.

How:

  • Plug your competitor’s URL into Ahrefs, Moz, or Ubersuggest

  • Filter for dofollow + recent links

  • Reach out to those domains with better content or updated resources

This strategy helps you create backlink-worthy content and tap into link sources you might not have discovered organically.


Common Mistakes When Checking Backlinks (and How to Avoid Them)

🚫 Mistake 1: Ignoring nofollow links entirely
➡️ Even nofollow links can drive traffic and lead to natural dofollow links.

🚫 Mistake 2: Focusing only on total backlink count
➡️ Quality matters more. Ten high-authority backlinks beat 100 low-value ones.

🚫 Mistake 3: Not checking for toxic links
➡️ Use tools to disavow spammy links that could damage your SEO.


1. How can I find new backlinks my site received?

To find new backlinks your site received, use tools like Google Search Console, Ahrefs, or Ubersuggest. These platforms track inbound links and show when and where they were gained. Google Search Console offers free, verified data, while paid tools provide deeper insights.


2. How do I check site backlinks using Google?

You can check site backlinks Google provides by logging into Google Search Console, selecting your site, and navigating to the “Links” section. Here, you’ll find external links pointing to your site, top linking domains, and the pages receiving the most links.


3. What’s the best tool to track new backlinks in real-time?

Ahrefs and Moz Pro are among the best tools for real-time backlink tracking. They show new and lost backlinks by date, source domain, anchor text, and authority. This helps you react quickly to any new mentions or spot negative SEO risks.


4. Can I track backlinks to a specific page on my website?

Yes. To find backlinks to a page, enter the specific page URL into tools like Moz Link Explorer, Ahrefs Site Explorer, or Ubersuggest. These tools show which domains link to that page, when the link appeared, and how valuable it is based on metrics like DA or DR.


5. Why is it important to find relevant backlinks?

Relevant backlinks come from websites within your niche or related industries. They improve SEO more than random links because search engines recognize the contextual relationship. Relevance boosts authority, trust, and keyword visibility.


6. How often should I check new backlinks to my site?

Check new backlinks weekly or monthly, depending on your SEO activity. If you run a backlink campaign or a PR push, track links daily using tools like Ahrefs or SE Ranking. Regular monitoring helps assess ROI and spot negative links early.


7. Can I get alerts when my website gets new backlinks?

Yes. Use Google Alerts or tools like Mention.com, Ahrefs Alerts, or Monitor Backlinks to get real-time notifications. Set alerts for your domain name, brand, or content titles to catch new mentions and backlink opportunities instantly.


8. What does “new backlink” mean in SEO?

A new backlink is a hyperlink from another website to your own that was recently created or discovered. These links can result from content sharing, guest posting, digital PR, or naturally earned backlinks from valuable content.


9. Is Google Search Console enough to track all my backlinks?

Google Search Console is a great free tool, but it may not show every backlink due to limited data sampling. For more accurate and complete backlink tracking, combine it with premium tools like Ahrefs, Moz, or Majestic SEO.


10. How do I know if a new backlink is high quality?

To identify high-quality backlinks, check:

  • Domain Authority (DA) or Domain Rating (DR)

  • Relevance to your niche

  • Placement within content (contextual vs. footer/sidebar)

  • Dofollow vs. nofollow status

  • Anchor text naturalness

Tools like Ahrefs and Moz score backlink quality for easy evaluation.


11. Can I track competitor backlinks too?

Absolutely. Use tools like SEMrush, Ahrefs, or Ubersuggest to find relevant backlinks pointing to competitor sites. This helps you discover linking strategies, target domains, and content ideas worth replicating or improving.


12. What should I do after finding a new backlink?

After discovering a new backlink:

  • Verify if it’s dofollow or nofollow

  • Thank the linker (if applicable) to build relationships

  • Analyze the page and its authority

  • Track the traffic and SEO impact

  • Disavow it if it’s toxic or spammy


13. How can I export my site’s backlink data?

Most SEO tools let you export backlink reports in CSV or Excel format. In Google Search Console, use the “Export External Links” feature. In Ahrefs or Moz, click “Export” on your backlink report dashboard to download data for analysis or reporting.


14. Are all new backlinks shown immediately in tools?

No. There’s often a lag time between when a backlink is created and when it’s discovered by tools. For example, Google Search Console may take a few days to weeks to detect a new link. Paid tools like Ahrefs update daily or even hourly.


15. How do I monitor lost backlinks along with new ones?

Most backlink tracking tools also show lost backlinks alongside new ones. In Ahrefs, go to Backlink profile > Lost. This helps you recover lost links, investigate broken pages, and prevent link decay, which is crucial for maintaining SEO strength.


Conclusion: You Can’t Improve What You Don’t Track

Backlinks are the lifeblood of SEO—but knowing how to find new backlinks your site received is just as important as building them.

Let’s recap:

  • Use Google Search Console for free, reliable link data

  • Upgrade to Ahrefs or Moz for in-depth, real-time backlink tracking

  • Use alerts and competitor tools to find more opportunities

  • Analyze both quality and relevance—not just quantity

  • Stay consistent with monthly tracking and backlink audits

Have a favorite way to track backlinks? Or found a backlink from an unexpected source? Share your wins in the comments—I’d love to hear your story.

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