Digital marketing refers to promoting products, services, or brands through online channels like search engines, social media, email, websites, and mobile apps to reach and engage target audiences.
Why is digital marketing important for businesses?
It helps businesses reach a wider audience, target specific customer segments, measure results in real time, increase brand visibility, and often provides a better return on investment compared to traditional marketing.
What are the main types of digital marketing?
The main types include Search Engine Optimization (SEO), Pay-Per-Click Advertising (PPC), Social Media Marketing, Email Marketing, Content Marketing, Affiliate Marketing, and Influencer Marketing.
How long does it take to see results from digital marketing?
It depends on the strategy — SEO can take several months to show strong results, while paid ads (PPC) or social media ads can drive immediate traffic and conversions. Consistency and optimization are key for long-term success.
