5 Key Reasons Whiteboard Animation Videos Supercharge Sales
The Magic of Whiteboard Animation Video: A Creative and Engaging Way to Tell Your Story
Have you ever sat through a long presentation and found yourself drifting off? It’s okay, we all have. But what if I told you there’s a way to grab attention, explain complex ideas, and keep people engaged, all in a fun and creative way? Enter the world of whiteboard animation video.
Whiteboard animations are more than just doodles on a board—they’re dynamic storytelling tools that bring ideas to life. Whether you’re an entrepreneur, educator, or corporate professional, this engaging video style could be your secret weapon for communication. Stick around, and let’s dive into why a whiteboard animation video should be part of your content strategy.
What Is a Whiteboard Animation Video?
At its core, a whiteboard animation video is exactly what it sounds like—an animation that features hand-drawn illustrations created on a whiteboard (or similar background) while an engaging story or explanation unfolds. It’s a form of visual storytelling that’s both educational and entertaining, using simple sketches to convey messages. The magic happens when the illustrations are drawn and erased in real-time, creating a mesmerizing effect that holds the viewer’s attention.
But why does this type of animation work so well? Well, humans are visual learners. We process images faster than text, and whiteboard animation explainer videos are particularly effective because they combine visuals, narrative, and motion in a way that’s both easy to digest and highly engaging.

Whiteboard Animation Video
How Does Whiteboard Animation Work?
When you think of whiteboard video production, imagine a sketch artist who draws out complex concepts with simple, yet meaningful illustrations. The process typically begins with a script—whether it’s an educational piece, a marketing pitch, or a corporate explainer video. A whiteboard animation creator then takes that script and visualizes it.
Here’s a breakdown of how the process typically works:
- Conceptualization – The first step is defining the message. What do you want your audience to learn or understand?
- Scripting – A well-written script is crucial to ensure that your video tells a clear and concise story.
- Storyboarding – This is the blueprint of your video. Each scene and image is planned out to match the script.
- Design – A whiteboard animation maker will design the visual elements, like drawings, icons, and illustrations.
- Production – This is where the magic happens. The illustrations are drawn while the story is narrated, capturing the viewer’s attention.
- Editing & Finalizing – The video is polished, with background music, sound effects, and transitions added to enhance the experience.
And just like that, you’ve got a finished whiteboard animation explainer video ready to make an impact.
Why You Should Use Whiteboard Animation Videos
Now, you might be wondering, “Why should I use whiteboard video production in my strategy?” Here are some key benefits that will make you rethink your content approach.
1. Simplicity Meets Creativity
A corporate whiteboard animation can take even the most complex ideas and present them in a way that’s easy to understand. Instead of bombarding your audience with information, you can break it down into digestible parts using storytelling. It’s like having a personal tutor that draws out every step of the lesson in front of your eyes.
2. Engaging and Attention-Grabbing
We live in a world where distractions are everywhere. However, whiteboard animation videos are designed to captivate. The hand-drawing process keeps your audience glued to the screen, and the visuals add an extra layer of interest. People are naturally inclined to pay attention to something that’s constantly evolving and visually stimulating.
3. Versatility in Storytelling
Whether you’re explaining a product, telling a brand story, or educating employees, whiteboard storytelling has an incredible range. It’s equally effective for educational content, corporate training, and marketing videos. Need to explain a new software tool or service? A whiteboard animation creator can show the process step by step. Want to tell the history of your company? Visualize it with a timeline of sketches!
4. Boosts Retention and Understanding
Ever had trouble remembering a lecture or meeting? You’re not alone. Whiteboard animation explainer videos help boost retention because they tie visual elements to the story. Your audience is more likely to remember the information long after they’ve watched the video.

How Does Whiteboard Animation Work?
When Should You Use Whiteboard Animation?
Whether you’re a startup or an established corporation, there are plenty of situations where a whiteboard animation explainer video can be a game-changer.
1. In Marketing Campaigns
Let’s say you’ve got a killer product or service, but explaining it in an engaging way is tricky. A whiteboard animation video makes it easy to present your brand in a simple, yet captivating manner. Imagine a 60-second video that highlights the unique features of your product while keeping viewers entertained. Perfect for social media or your website!
2. In Training and Corporate Settings
If you’ve ever worked in a corporate environment, you know how hard it can be to keep employees engaged during training sessions. Instead of traditional training modules, try incorporating corporate whiteboard animation videos. They can simplify complex processes, clarify company policies, and make learning more fun.
3. For Educational Purposes
Educators, this one’s for you! Whether you’re teaching students in a classroom or offering online courses, whiteboard animation explainer videos can bring concepts to life. From math equations to historical events, whiteboard animations can turn a boring lecture into an interactive learning experience.
Tools to Create Your Own Whiteboard Animation Video
Curious about creating your own whiteboard animation explainer video? Thankfully, there are a number of easy-to-use tools available for both beginners and professionals alike. Here are a few popular options:
Tool | Features | Best For |
---|---|---|
VideoScribe | Drag-and-drop interface, custom images, and audio syncing | Beginners, marketers, educators |
Doodly | Customizable characters, templates, and backgrounds | Easy-to-use, corporate videos |
Explaindio | Animation and live-action video capabilities | Mixed-media content creators |
Animaker | Pre-built templates, multiple animation styles | Social media videos, marketing |

Tools to Create Your Own Whiteboard Animation Video
Conclusion: Start Telling Your Story the Whiteboard Way
In a world where attention spans are short and competition is fierce, whiteboard animation videos offer a unique and effective solution to capture your audience’s attention and communicate your message clearly. From corporate whiteboard animation to whiteboard storytelling, this versatile tool can take your content to the next level.
Whether you’re explaining a new idea, telling your brand story, or educating your team, whiteboard animation is an incredibly valuable addition to your content strategy. So, what are you waiting for? Try a whiteboard animation maker today, and start creating videos that not only educate but entertain, too!
Ready to make your first whiteboard animation explainer video? Let me know what you create! I’d love to hear about your journey and how whiteboard animation transforms the way you tell stories.
Frequently Asked Questions (FAQ) About Whiteboard Animation Videos
1. What is a whiteboard animation video?
A whiteboard animation video is a dynamic storytelling tool that uses hand-drawn illustrations on a whiteboard or similar background, accompanied by narration, to explain a concept, idea, or product. This style of animation is engaging and visually appealing, making complex information easier to understand.
2. How does a whiteboard animation video work?
In a whiteboard animation video, an artist or software creates drawings in real-time, syncing them with a script. These drawings evolve as the story progresses, offering a visual representation of the information being shared. This keeps the viewer engaged and makes learning more fun and memorable.
3. Can I create my own whiteboard animation video?
Yes, you can easily create your own whiteboard animation video using a whiteboard animation maker or a whiteboard animation creator. Several online tools and software, such as VideoScribe or Doodly, provide easy-to-use interfaces to design and produce your own videos without needing advanced animation skills.
4. What are the benefits of using a whiteboard animation explainer video?
Whiteboard animation explainer videos are incredibly effective at simplifying complex ideas, making them more digestible and engaging for your audience. They help increase viewer retention, boost engagement, and clarify information in an entertaining way, which is why they are commonly used in marketing, education, and corporate training.
5. How can I use whiteboard animation for corporate purposes?
A corporate whiteboard animation can be an excellent tool for training employees, explaining company policies, or introducing new products. It simplifies difficult concepts and presents them in an engaging way that is perfect for corporate presentations, onboarding, or employee training programs.
6. Is whiteboard animation effective for storytelling?
Absolutely! Whiteboard storytelling is a fantastic way to convey your message. By combining visuals with a narrative, it captures the audience’s attention and keeps them engaged. Whether you’re telling a brand story or explaining a customer journey, this method is a compelling and memorable way to share your message.
7. How long should a whiteboard animation explainer video be?
The length of your whiteboard animation explainer video depends on the complexity of the information you’re sharing. However, keeping it concise is key—aim for around 60-90 seconds. This is enough time to explain a concept or product while maintaining the viewer’s attention.
8. What are some popular whiteboard animation video tools?
Some popular whiteboard animation video tools include:
- VideoScribe: Known for its easy drag-and-drop interface and customizable features.
- Doodly: Offers a wide range of templates for quick creation of professional whiteboard videos.
- Explaindio: Ideal for creating mixed-media animations.
- Animaker: Provides pre-built templates, making it easy to create engaging animations for social media and marketing.
9. How much does it cost to make a whiteboard animation video?
The cost of creating a whiteboard animation video can vary based on factors like length, complexity, and whether you’re hiring a professional or using a DIY tool. DIY tools like whiteboard animation creators typically offer monthly subscriptions, while hiring professionals can cost anywhere from a few hundred to several thousand dollars depending on the scope of the project.
10. Can whiteboard animation help with marketing?
Yes! Whiteboard animation videos are a great tool for marketing. They simplify your message, hold the viewer’s attention, and increase retention rates. Whether it’s explaining a product, showcasing a service, or promoting a brand, whiteboard animation explainer videos are a highly effective way to convey your message to potential customers.